The American Beautyberry adorns itself in dense clusters of 1/8" wide, rich purple ,rarely white, berries that encircle the stems. The fruit begins to ripen and color up in summer but they are most noticeable on the bare winter stems. Apparently the berries sweeten as winter sets in and songbirds find them irresistible. A fast growing, native, deciduous shrub that is tolerant of sun to semi-shade but generally flowers and fruits best in full or mostly sunny conditions. Because it flowers on new growth, if the American Beautyberry gets too large it will benefit from periodic hard pruning and still produce fruit the same year if pruning is done before new growth begins in spring. Item# 10688.